“Amazon Celebrates 10th Holiday Season of Frustration-Free Packaging—An Invention That’s Helped Eliminate 181,000 Tons of Packaging and 307 Million Boxes, and Given Millions of Customers Holidays Without ‘Wrap Rage’”, 2017-11-21 (; backlinks):
Certified Frustration-Free Packaging is easy to open, with no annoying clamshells or twist ties, and 100% recyclable
Amazon’s Frustration-Free Packaging Programs have grown to include both Frustration-Free Packaging and Ships in Own Container, which produce less waste than traditional packaging—great for customers and the environment
Amazon works directly with thousands of manufacturers to redesign their packaging, eliminating waste throughout the supply chain while ensuring products arrive undamaged on customers’ doorsteps
Ten years ago this holiday season, Amazon introduced “Frustration-Free Packaging”, an invention designed to reduce waste and delight customers with easy-to-open, 100% recyclable packaging. Frustration-Free Packaging ends customer “wrap rage” by removing plastic bindings, wire ties, and clamshell casings—making boxes simple to open. And it’s great for the environment because products ship in their original packaging, eliminating the need for an additional shipping box.
Since launching in November 2008 with 19 items, Amazon’s packaging programs have grown to include both Frustration-Free Packaging and “Ships in Own Container.” In 2017 alone, Amazon has delivered 120 million shipments with packaging that is certified Frustration-Free or Ships in Own Container. To date, Amazon’s sustainable packaging innovations have eliminated 181,000 tons of packaging material and avoided 307 million shipping boxes—enough boxes to fill more than 550,000 semi-trucks.