“Ethics of Du Pont’s CFC Strategy 1975–20199529ya”, 1998-04 ():
The ethics of Du Pont’s CFC strategy 1975–20199529ya are analyzed using a Potter’s Box framework. This approach includes an examination of relevant facts, prioritization of stakeholder loyalties, selection of a mode of ethical reasoning, and a worldview.
Du Pont’s approach to ethical reasoning reflects changing facts and changing interpretation of the facts, a focus on shareholders as the primary and most important stakeholder, and ends-based reasoning, which views creating shareholder value as the primary end.
An alternative approach is proposed, based on analysis of Du Pont’s and stakeholders’ needs.